25-26 March 2026 - Sandton Convention Centre
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George Diab

George is not your typical accountant; he’s a problem-solver with a passion for helping businesses grow. A chartered accountant and registered tax practitioner, he launched his career at KPMG and went on to specialise in tax structuring and planning. He earned recognition in the finance world when he was nominated as a finalist in SAICA’s Top 35 Under 35 in 2016, a testament to his innovative approach to business.

Today, George is the co-founder and CEO of Growth Accounting Service, where he’s dedicated to helping SME’s tackle challenges, navigate growth, and implement business strategies. What really drives him is empowering business owners and creating opportunities for youth. Whether he’s mentoring the next generation of business leaders or helping entrepreneurs realise their vision, George is driven by the belief that success should be shared, both in business and in the community.

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